We are excited to announce the launch of Mon Amieâ€”a new brand thatâ€™s all about doing good.
Creative Director Manali Mohanty explains that the goal of the Mon Amie brand was to create watches without a specific demographic in mind.
â€œPeople of all ages, color, genderâ€”there is no bias. This is about people who enjoy fashion and care about giving back.â€Manali Mohanty
Each Mon Amie purchase supports one of five causes: Food, Education, Opportunity, Health and Water. You pick your causeâ€”each one has its own watch designâ€”and Mon Amie donates funds to support it through a special partnership with WE Charity.
â€œThe most rewarding part of Mon Amie is knowing that I am contributing to a brand that provides the opportunity for people to believe in each other, no matter what cause they chooseâ€”even if we are strangers in another country,â€ said Laura Sheehan, the Director of Global Marketing Strategy.
Every Mon Amie watch also comes with a special pin that you can give to someone you care about. We want you to wear the change you want to see in the world.