A|X Launches the Brand’s First-Ever Touchscreen Smartwatch

Armani Exchange recently announced the launch of its first-ever touchscreen smartwatch, combining the brand’s striking design aesthetic with cutting-edge wearable technology. Lucky Blue Smith is featured as the main ambassador of the brand’s autumn/winter watches this year, alongside Selah Marley, the 19-year old daughter of Lauryn Hill and Rohan Marley.

Powered with the latest Wear OS by Google, the A|X Armani Exchange Connected smartwatch collection boasts heart rate tracking, payment technology through Google Pay, untethered GPS, Google Assistant, swimproof functionality and more.

Here is a glimpse into some early press reactions to Armani Exchange Connected!

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